PR’s Winning Plays: Lessons in Best Practices from Award-Winning SVP PR Tony Wyllie of the Redskins Football Team

Using examples from his experience in the NFL, Senior VP of Public Relations for the Redskins, Tony Wyllie will offer attendees his five best practices for making winning PR plays, no matter what industry you are in. His presentation will be largely focused on media relations and cover:

• How a public relations department can – and should – help a company or organization
• Critical keys to success when working with the media
• How to interact with the media for best results
• What not to do when working with the media
• Tricks and plays the media will use when covering you

Within each of these five main points, Tony will provide detail and real-world examples, touching on the most important components in media relations. Attendees will come away with specific ideas they can immediately incorporate into their media relations program that will contribute to their organization’s overall success.

For more info or to register, go to https://www.prsa-ncc.org/pr%E2%80%99s-winning-plays-lessons-best-practices-award-winning-svp-pr-tony-wyllie-redskins-football-team